• Srabanti Chakrabarty

Srabanti's Journey (1)

Updated: Jun 7, 2020

Chapter 1

Working at Researchime comes with its own set of challenges. And these challenges have opened up my mind to a whole new world of marketing. I had previously worked with content marketing with little to no experience with other niches of digital marketing.

For my first set of tasks, I needed to learn how to work with spreadsheets. This was something that I had never done before. I had forgotten all the lessons that we had in our computer classes at school. So we do learn things at school which does come in handy. I looked up for videos to learn how to use spreadsheets. Using spreadsheets while watching these videos side-by-side helped me to learn in a better way. With this, I could create our first set of contacts. There are things like automation that I am yet to learn and work with.

Now comes working on our email marketing campaign. Here I learned how to work with email marketing services like Sendinblue and MailChimp. I learned how to create newsletters and work around anti-spamming methods. This required me to go through various websites and rigorous reading to learn more. And finally, I could come up with our first newsletter.

With each day I am learning new skills. Every day I am pushing myself to become better. And I hope to keep learning and challenging myself.

Srabanti Chakrabarty

Lead- Marketing

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